Blackfriars Law are a team of solicitors providing legal services to Birmingham and the West Midlands area. With experience across a range of legal sectors, their website needed to be clear and informative, with accurate content.
It was important to Blackfriars Law that their website conveyed the seriousness of their business, while also looking fresh and modern. Search4Local’s team of web designers worked hard to ensure that Blackfriars Law’s website matched their existing logo, and met their expectations. A dark web design was chosen, with orange and white accents.
Given the nature of their business, it was very important that Search4Local’s team worked closely with Blackfriars Law. This ensured that every piece of content on their website was legally compliant, and reflected their business accurately. There is very little room for error when it comes to legal matters, so communication and regular reviews were essential to the build of their website.
Since their website with Search4Local first went live in February 2022, they have added new service pages to broaden their keywords. This means that more users will find them on Google for the specific legal matters that they’re searching for. Expanding the amount of service pages on a website is great, provided that each new service is unique and can have an adequate amount of content written for it.
Between April 2022 and April 2023, Blackfriars Law’s website views doubled. This is down to the success of their campaign with Search4Local, which drove more organic traffic to their website. Despite being in a competitive industry, they rank high for all their keywords and are seen by relevant users online.
Blackfriars Law’s website is a great example of the work that Search4Local do, and the success that can be reaped. Investing in a high quality business website is a great way to scale up and prepare for a prosperous future.